Marketing Specialist

About 1882 Energy Ventures

In 2023, AboitizPower established 1882 Energy Ventures to contribute to this global effort by shaping the decentralization of energy in the Philippines and beyond. 1882 Energy Ventures aims to shape the decentralization of energy by building and scaling startups that will decentralize the energy system and create more sustainable homes, businesses, mobility and networks. We believe that we can create smarter and more sustainable communities if we decentralize our energy system. It will help us deepen decarbonization and improve overall system efficiency in order to support economic growth and development. 

We are passionate about building a brand that resonates with our community and delivers value through innovative marketing strategies. Joining our team means being part of a dynamic environment where your contributions directly impact our growth and success. We offer opportunities for professional development, creative freedom, and the chance to work with a supportive team that values your input.

What You Will Do

As a Marketing Specialist, you will be responsible for a wide array of marketing activities, from strategic planning to hands-on execution. You’ll play a key role in shaping our brand’s presence and driving our marketing initiatives forward. Your primary responsibilities will include:

• Event Planning and Execution: Plan and execute marketing events, community-building efforts, and product launches to boost brand awareness and engagement.
• Community Building: Develop and implement strategies to build and engage with our community both online and offline, fostering strong relationships and enhancing brand awareness.
• Social Media Management: Contribute to the development of social media strategies, create engaging social media posts, and maintain all social media channels.
• Content Creation: Develop in-depth blog posts, articles, and other long-form content that aligns with our brand voice and marketing objectives.
• Paid Advertising: Create, manage, and optimize paid ad campaigns across various platforms to ensure maximum reach and effectiveness.
• Public Relations and Employer Branding: Support the execution of PR strategies, manage media relations, and contribute to employer branding efforts.
• Market Research: Conduct thorough market research to identify trends, opportunities, and areas for improvement in our marketing strategy.
• Performance Tracking: Track, analyze, and report on the effectiveness of marketing campaigns and initiatives, making data-driven recommendations for improvements.

Who You Are

• You are an experienced marketing professional with a strong passion for creativity and strategy.
• You have experience working in a startup or similar environment and are always looking for ways to innovate and optimize your work.
• You have a proven ability to manage multiple projects simultaneously and are highly organized with an eye for detail.
• You’re a proactive problem-solver who can think strategically and execute efficiently.
• You have excellent communication skills and can articulate ideas clearly and persuasively.
• You enjoy collaborating with others and are comfortable working in cross-functional teams.
• You’re adaptable and can quickly pivot strategies based on data and feedback.

Your Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3 to 5 years of experience in marketing, with a strong track record in content creation, event management, community building, and public relations.
• Proficiency in social media management and digital marketing tools.
• Understanding of SEO, content marketing, and analytics.
• Experience with paid advertising platforms (e.g., Meta, LinkedIn, Google).
• Ability to multitask and manage multiple projects with competing priorities.
• Detail-oriented with excellent organizational skills.
• Experience with email marketing platforms (e.g., Mailchimp) is preferred.